For 6 days, a building in the center of Tel Aviv became Pop Up Museum TLV 2. Over 130 artists took over the walls of the apartments and rooms and filled the building with youthful, trendy art. After 6 days the building was destroyed, as it was designated for TAMA 38 and was donated by the company for the benefit of the project. At the event, artists from the fields of street art, graffiti, painters, illustrators, graphic designers, art directors, set designers, installation artists and artistic performances created and presented.